TechCrunch Minute: Nhà đầu tư đầu tư vào đồ uống không cồn

Các startup đang thu hút vốn đầu tư nghiêm túc để cung cấp các lựa chọn thú vị không cồn tại quầy bar và trong các bối cảnh xã hội khác.

Earlier this year, canned water company Liquid Death announced that it has raised $67 million in new funding at a $1.4 billion valuation. And Athletic Brewing Company, which describes itself as America’s largest non-alcoholic brewery, said it raised $50 million.

Even though tech isn’t necessarily the differentiator for either company, you can still see them as disruptive startups because they’re trying to create new beverage categories, rather than just another cola or another craft beer.

There’s also a newer startup called Not Beer, which offers sparkling water. And beyond the companies that are branding themselves as alternatives to alcohol, there’s also mushroom drinks from Odyssey, healthier sodas from Olipop, and lemonade alternatives from Lemon Perfect, just to name a few.

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